2011 Sponsorship Details

Sponsorships for the 2nd Annual Wally Lake Fest are now set and packed full of value.  The Lake Fest committee went back to the drawing board to answer the question “how can we make our sponsorships even more valuable to our sponsors?”.  The answer became quickly clear after seeing just how successful the first annual Wally Lake Fest was.  Thousands of people passed through the lake region of Hawley Pennsylvania over the course of the weekend and it was a buzz across the media.

The Lake Fest committee has decided to up the anti in the higher priced sponsorships categories, for example the “Presenting Sponsor” for $2,000 will be included as a headling on all marketing promotions, including radio.  This is a bargain for any company looking to leverage their marketing spend.  Wally Lake Fest is looking to commit nearly $10,000 in this year’s marketing budget and the presenting sponsors (limited available) will be at the top of every outlet the Lake Fest can be found.  This is a big upgrade over 2010 where you’d only find the sponsors on the Lake Fest brochure and poster.

In addition to the media inclusion, Wally Lake Fest has developed a website (as you can obviously see!) in which sponsors will be able to link an ad on the homepage back to their site.  The homepage slots are reserved for Presenting and Platinum sponsorships, all other sponsors will be showcased on the sponsorship’s page with a link back to the sponsors site.

Lastly, Presenting and Platinum sponsors will be showcased on the front cover of this year’s brochure, which will looks to be a huge upgrade itself.  This year’s brochure will be twice the size of last year’s with a fold out map of all the activities; including, like last year, a detailed area map of the Lake Wallenpaupack overlook and the new Nature Trail but new this year a detailed navigable map of downtown Hawley, PA.  A concerted effort is being made by the committee this year to bring the Friday and Saturday night traffic downtown for some spectacular events and late night shopping.

For more information on how to become a sponsor, click here (pdf), or email us at info@wallylakefest.com.

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